BREIF
Develop tailored advertisements for six publishers, reaching builders, homeowners, and architects.

METHODOLOGY
Bridge visions across industries and audiences.

I crafted a comprehensive strategy to engage three distinct target groups through six publishers. I researched each publisher's readership and tailored content that resonated with builders, homeowners, and architects while maintaining brand consistency. I highlighted versatile product applications, emphasizing craftsmanship for builders, aesthetic appeal for homeowners, and innovation for architects. This approach yielded a cohesive yet varied campaign, effectively communicating our brand's value across diverse platforms and professional spheres.