BREIF
Craft a playful, memorable logo and brand style.

METHODOLOGY
From simple to simply unforgettable.

Commissioned to craft a distinctive logo, I began with a simple emblem and closely collaborated with the founder to evolve it into a vibrant, memorable mark. By integrating shapes and carefully selected typography, I developed a design that met their specific needs while capturing a playful essence. The process involved iterative refinement, adding dynamic elements, choosing an expressive script, and finding the perfect complementary serif font. This resulted in a cohesive brand style that resonates with the organization's mission and leaves a lasting impression on its audience.